Cvent Acquires Prismm to Revolutionize Event Planning with 3D Spatial Design Technology​

Cvent, a leading provider of event technology solutions, has announced the acquisition of Prismm, a company specializing in 3D spatial design technology for the events industry. This strategic move aims to enhance Cvent's offerings by integrating Prismm's innovative platform, which enables users to create dynamic digital twins of physical spaces for immersive event planning and visualization.​

Prismm's technology allows event professionals to design, collaborate, and present event layouts in a virtual environment, streamlining the planning process and improving client engagement. By incorporating Prismm's capabilities, Cvent seeks to provide its customers with advanced tools for virtual tours, real-time collaboration, and efficient event design.​

The acquisition is expected to bolster Cvent's position in the competitive event technology market, offering enhanced solutions that cater to the evolving needs of event planners and venues. With the integration of Prismm's spatial design technology, Cvent aims to deliver more immersive and efficient event planning experiences to its global customer base.​

Author: Shannon Thaler​

Original Source Link: Event Industry News

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