Meshh Unveils Meshh Vantage: A Leap Forward in Spatial Analytics for Experiential Marketing

Meshh, a leader in spatial analytics, has introduced Meshh Vantage, its next-generation platform designed to revolutionize data collection and analysis in experiential marketing. This innovative solution offers event organizers and marketers real-time insights into audience engagement, movement patterns, and dwell times within physical spaces.

Meshh Vantage stands out with its plug-and-play sensors that simplify deployment, eliminating the need for technical expertise. These sensors capture anonymized Wi-Fi signals, providing accurate metrics on visitor behavior without compromising privacy. The platform's intuitive dashboard presents data in real-time, enabling users to make informed decisions swiftly.

The launch of Meshh Vantage aligns with the growing demand for measurable ROI in live events and brand activations. By delivering actionable insights, Meshh empowers brands to optimize their physical spaces, enhance visitor experiences, and drive engagement.

This advancement follows Meshh's acquisition by Limelight Platform in 2021, a move that expanded its global footprint and integrated capabilities. With offices in London, New York, and Sydney, Meshh continues to lead in providing spatial intelligence solutions that bridge the gap between physical experiences and digital analytics.

Author: Adam Parry
Original Source: Event Industry News

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