TranslateAble Introduces Multilingual Staffing for Global Exhibitions
INDUSTRY NEWS
8/10/20261 min read
TranslateAble has launched a new Multilingual Stand Staffing service designed to help exhibitors communicate more effectively with international visitors and potential buyers. The service places experienced language professionals directly alongside exhibitor teams during exhibitions, rather than providing interpretation only when requested.
The initiative responds to the growing number of international attendees at exhibitions. Language professionals can support conversations, meetings, and walk-up visitors, helping exhibitors build stronger connections and avoid losing potential business because of communication difficulties.
TranslateAble says the service can also benefit domestic exhibitors, as events held locally can still attract buyers travelling from other countries. Where possible, the company sources language professionals locally to reduce travel costs and environmental impact.
The service was already used by exhibitors at the International Food & Drink Exhibition (IFE) in March and is now available across the 2026 IAAPA events in the USA, UK, Abu Dhabi, and Japan. Organisers can promote the service through exhibitor guides, marketing materials, and pre-event communications.
For event organisers managing large attendee lists, tools such as Bulk calendar invite, Bulk calendar invites, Send Bulk calendar invite, and Send Bulk calendar invites can also simplify event communication and scheduling.
Author: Sam Hyland
Original Source: Event Industry News – TranslateAble Launches Multilingual Stand Staffing for Exhibitors
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